Top 5 Personalization Apps in Sweden Q2 2025

During the second quarter of 2025, the top personalization apps in Sweden exhibited varied performance trends across weekly downloads, revenue, and active users, according to Sensor Tower data.

ThemeKit - Themes & Widgets saw fluctuating weekly revenues, starting at approximately $7, reaching a high of $31 in early June, and closing the quarter at around $8. Downloads peaked mid-April at 1.6K, with a gradual decline to 670 by the end of June. Active users steadily increased, peaking at over 7.1K in mid-May before tapering to 6.5K.

Zedge™ Wallpapers & Ringtones maintained consistent weekly revenues, typically around $200-$300, with a notable peak of $341 in late May. Downloads started at 1.3K, declining to 730 by the end of June. Active users exhibited fluctuations, peaking at 7.8K in early May before settling at 5.6K.

Neon Love Theme had no revenue but experienced a spike in downloads mid-May at 1.1K, later dropping to 249. Active users followed a similar pattern, with a peak of 1.5K in mid-May before stabilizing around 462 by quarter's end.

Emoji Battery - Battery Icon recorded minimal revenue, peaking at $2 in mid-May. Downloads were highest in late May at 920, decreasing to 365. Active users followed a growth trend, peaking at 1.4K in late May before ending the quarter at 1.2K.

Lastly, Zipper Lock Screen Wallpapers had consistent weekly downloads, peaking at 587 in late April and stabilizing around 312. Active users showed a steady increase from 2.1K to 2.3K over the quarter.

For more detailed insights into these trends, visit Sensor Tower.